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Our strategy

Our work is guided by our strategy. It sets out what should be better if you’re living with MS in the UK, and how we’re going to get there.

Every MS story is unique

Everyone living with MS, their family and friends has a unique MS story. We listened to your stories. We asked what was most important to people. We looked back at our 2015 to 2019 strategy to see where we’d tackled those things. And where we still have work to do.

We want a world free from the effects of MS. And we have a bold, ambitious plan to help get us there.

At its core are the MS stories of the 130,000 people living with MS in the UK, and their carers, family and friends.

Our values are at the heart of how we work

We're bold

We're brave and innovative. We’re not afraid to take risks and speak out, even when it's not easy. We're pioneering and dynamic in our approach to achieving our goals. We'll campaign and push boundaries, and will not give up until we stop MS.

We're expert


People with MS are experts in their own condition. We bring together their own experience and knowledge, along with that of staff, volunteers and professionals, and the best available evidence, to improve the lives of people living with MS.

We're ambitious

We don't accept the status quo. We set high standards and work hard to reach them, driving real change. We push the boundaries and are positive about stopping MS.

We work together


We achieve success by working with the whole MS community. We are collaborative and inclusive in our approach to succeed in delivering our goals. Everything we do shows we support and care about each other.